Accelerate Inside Sales

Email Personalization : Superpower of Sales Development Rep

Ask a sales development rep (SDR) about email as a channel to reach out to their  prospects and their first expression can tell you whether they are doing it the right way.

SDRs who have cracked the code of email personalization and recognized the value it delivers are up for using emails as a major medium for sales outreach. On the other hand, SDRs who are still entangled in sending the old-school mass emails to all of their prospect lists will grumble about email outreach.

Which side are you on?

Topics: Sales Development Email Personalization