Accelerate Inside Sales

Writing a Sales Email? 10 Traps You Should Avoid

When writing a sales email there are many templates and formulas out there on how to get it right, but not all advice is good advice and everyday hundreds of sales emails which have been slaved over, just end up in the junk folder and are deleted without being read. If you don’t want that to happen to your amazing copy then avoid these 10 common traps. 

Topics: email marketing sales email

Tips to Achieve the Best Results from your B2B Marketing Campaign

When it comes to B2B marketing, having a good strategy is the key to increasing its effectiveness. An effective marketing campaign needs to be planned and executed in order to have successful results. Marketing should be aimed at retaining new customers and old customers for generating new business in all segments. Success in B2B marketing campaign lies in the appropriate combination of offline processes with the ability to use online tools. Nowadays email marketing is a relatively cheap but effective online tool.

There are various elements that you should consider into your B2B campaign in order to make it successful.

Topics: b2b marketing b2b marketing tips marketing campaign